Why Content Marketers Fall Behind on Their Own Marketing

Some people say that teachers have the most unruly children and that doctors make the worst patients. Sometimes content marketers fall behind on their own content marketing. In 2017, we’re going to change this and we want to share with you how.

We’ve Been Busy Content Marketing for Clients

Triassic Media Group completed 200 to 300 client projects a month for every month in 2016. For a company that spends so much time ensuring our projects are top notch and our “smedium”size, this is a HUGE number. Like many of the business owners we meet, we’ve put our own internal content marketing campaigns on the backburner.

We Know This is Not an Excuse

Confession time? We’ve kept up with our Write Bytes Blog because it’s a great lead tool for us and we’re being syndicated. We know this isn’t an excuse for not focusing on our own marketing. As a team, we decided that if we can get stellar results for clients with content marketing, we need to show our future clients why they should choose us not only based on word-of-mouth advertising and our existing client portfolio, but on our own content marketing efforts.

We’re Revamping Our Content Marketing for 2017

We’re really excited about what’s coming in 2017 for our clients and us. You can expect:

  • Revamped website copy that more clearly articulates what we offer and why you should care.
  • New free guides, resources, and tools for our existing and future clients on topics you routinely pay our team for guidance on.
  • More consistent email newsletters, since we know you want to keep better tabs on what’s going on here.
  • and more…we can’t share everything right now. We want you to be surprised like it’s your birthday.

Thank you for continuing to support Triassic Media Group and relying on us to write the stellar content your company needs. We’re excited about our shared future.