Business owners are busy enough without adding complicated marketing schemes on top of everything else. Sometimes you just want to invest in easy marketing strategies that work. These are our favorite marketing strategies that are easy and simply work.
You get email addresses for current customers and prospects. You send them an email a month that passively reminds them you exist. If you’re lucky, they forward it to friends (new potential customers). There’s a reason most companies still do this.
Blog posts do three things:
- Establish that you’re credible and know what you’re doing.
- Generate traffic through search results.
- Show customers you’re still actively working your business.
Social Media Campaigns
Triassic Media Group has a complicated relationship with social media platforms. Facebook can be a way to distribute shareable content, advertise special deals, and engage with your customers. However, most of your followers won’t see your content, it quickly moves out of your feed to become obsolete, and has a very low ROI (which is very important to us). We think social media is a good complementary strategy. It should be a part of a larger strategy, not the entire strategy.
If you don’t want to waste another single minute writing your own blog posts, social media campaigns, or email newsletters, contact Triassic Media Group for a custom quote.