Today the Triassic Media Group completed our 1,569th project since February 2016, when we switched to a new internal project management process. That means we’re completing, on average, 225 projects each and every month from our office in downtown Tampa. These projects include complete website projects, blog posts, and everything else in between.
We’ve learned quite a few things by staying so busy writing and editing client projects. We wanted to share some of our insights about our work, our clients, and our processes with you.
We Surprise Our Clients
Over and over again, we find clients and prospects surprised by the way that we work with our clients. As a company, we recognize how important it is that our clients remain very successful and profitable. Without their success, we wouldn’t have clients, since we’re a B2B business. This is why we routinely go above and beyond to make sure our clients grow and stay in business.
Sometimes we meet with prospects who don’t have the money yet to hire us. We help them anyway because they usually come back to us when they turn their business around. We want to be their champions and help them succeed. Evidently, our competitors don’t do this.
We Confuse Our Clients
We’ve discovered after re-writing our own website content that certain terms we use confuse clients. This is something we’re working on. The biggest confusion stems from our web development services. We’re a writing and editing company at heart. When we realized that many businesses who would use our web page and blog writing services simply didn’t have a website, we partnered with a web developer. This way, you get all of the content and marketing you need, plus the website (and everything else you need to be professionally online) for a flat price.
We Deliver Results for Our Clients
We love to hear what happens after we finish a project. These nearly 1,600 projects showed us that we’re good at what we do. Our clients have grown their social media networks, established reputable online retail brands, and secured money for new start-up enterprises.
We See Our Clients Come Back
Sometimes prospects think our prices are too high and proceed to call around to see if they get a better price from our competitors. Sometimes clients, for one reason or another, disappear and we stop working together. We noticed something shocking around project 1,200 or so. Our clients very often come back to us after working with our competitors, who they say aren’t as professional, charge exorbitantly by the hour, or simply write poorly. Prospects end up calling us in the end because they add up the costs of doing everything with different companies and discover we’re cheaper. (I promise you, we did the math and the calls around the first time). All in all, we have a very high client retention rate.
We Know the Importance of Strong Internal Processes
If you work on 225 projects a month, it’s critical to have strong internal processes in place to manage the work, especially when some of those projects are incredibly large. From working with clients and assigning tasks to writing, proofreading, and revising, it’s imperative to map out a process and stick with it until you’re able to make it better. We like watching that tv show, The Profit, where Marcus Lemonis transforms the internal processes inside a business to make it better. As such, we sometimes switch things up to make sure everything works wonderfully.
If you need content written and edited, or your complete online business presence created, call us to discuss how we can help you at 813-58-MEDIA. We’re looking forward to working with you.
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